After 25 years, the Treasure Hunts have both increased in annual numbers, and added another level: the Super Treasure Hunt! At the 2002 Le Mans 24 Hours, Hot Wheels logos appeared on the sidepods of the pair of MG-Lola EX257 prototypes entered by MG Sport & Racing. The Hot Wheels Classics line was an immediate hit with enthusiasts everywhere. In 1974, Hot Wheels introduced its 'Flying Colors' line, and added flashy decals and "tampo-printed" paint designs which helped revitalize sales. Since the year 2008, Hot Wheels cars have a code stamped or printed on the base. Monster Jam claimed this as a plagiarism, causing controversy. Hot Wheels is a brand of die cast toy cars, introduced by American toymaker Mattel in 1968. Treasure Hunt (sometimes T-Hunt) is a line of Hot Wheels cars, introduced by Mattel in 1995. (The X-V racers of the 1990s were similar.) Hot Wheels as many other products by Mattel are getting sold in more than 150 countries. My name is Jon Bertolino. Fatbax models included vehicles such as the Toyota Supra and Corvette C6. In 1998, Hot Wheels celebrated its 30th anniversary by replicating various cars and packaging from its past 30 years. This usually happens with cars released toward the end of a model year. The Hot Wheels Elite series have a "mini" series which can be seen on the website. . All trademarks and copyrights remain the property of their respective owners. In 1983, Real Riders were introduced with real rubber tires. $48.99 $ 48. Hot Wheels also in the early 1990s introduced a series known as the California Customs. public saw the Hot Wheels Custom Corvette first before the actual car was introduced by GM. The latter were vehicles with a panel that, on contact, would rotate to reveal a reverse side which appeared to be heavily dented. , In late January 2019, Mattel Films and Warner Bros. Pictures agreed to partner on a Hot Wheels film. The majority of those castings were designed by Harry Bentley Bradley. It consisted of 12 cars every year (15 beginning in 2011) with one or two released per month. .  Six years later, the company returned to NASCAR to sponsor the No.  The movie will be produced by Columbia Pictures, Flying Glass of Milk Films and Silver Pictures, under license to Mattel. As 1970 was a very successful year, Mattel introduced a new advertising slogan for Hot Wheels “Go With the Winner” and 43 new cars were produced. Later, the Power Pit was introduced—which was an electric charger that plugged into any household AC outlet and resembled a race track garage or pit stop. Manufacturer . This was followed by the 15-car Treasure Hunt series with 1957 Chevy and 1958 Chevy Impala, 15 Track Stars including the 2010 Formula Street series, the 10x10 series, the Thrill Racers series, and 22 HW Video Game Heroes which were packaged with codes for an internet computer game. In late 2005, Series 2 now consisted of 30 models including the 1967 Camaro Convertible, the 1969 Dodge Charger, and a 1965 Mustang GT. Starting in 1970, professional drag racers Don Prudhomme ("The Snake") and Tom McEwen ("The Mongoose") were sponsored by Hot Wheels, and later on, Hot Wheels created the Snake and Mongoose Drag Set in 1970. Hot Wheels Speeds Onto Popular Kids Gaming Platform … The Rear-Loader Beach Bomb is widely considered the "Holy Grail", or ultimate pinnacle, of a serious Hot Wheels collection. Skip to main content Skip to main content Toggle navigation MENU Shop Star Wars Hot … The OG Bigfoot line is one of my all-time favorite Hot Wheels lines … The number five spot in the set is usually reserved for the newest casting in the set. Hot Wheels also launched several collector-focused lines for that year, including Favorites, which was a series that consisted of 11 highly-detailed vehicles (which were based on real cars), all with metal bodies and rubber tires. For example, Quick Bite, first released in 1984 as the Good Humor Truck, had a tooling update before 2018, so its date reads 1983, '17 on the base of the 2018 release. Some cars have 4-digit date codes on the base. On October 4, 2018, Hot Wheels filed a new trademark for the motto it's not the same without the flame. Collectors are seeking everything related to Hot Wheels, from only new castings to only Red Lines and everything in between. cars, as compared to Matchbox cars which were generally small-scale models of production cars. 2) Mattel has sold more than 1 billion Hot Wheels cars since then. After the partnership ended, diecast production stopped and the Hot Wheels' team retired. Mattel also produced a Classics Olds 442 in Spectraflame blue for the 2005 Toy Fair. In 1977, the 'Redline Wheel' was phased out, with the red lines no longer being printed on the wheels. Since that moment, recolors are named with a different number than the original, thus causing the number limit of cars to expand to 365. Two of the popular limited 1:18 Hot Wheels Elite series' are the Ferrari in Music and Cult Classics. Howard Rees, who worked with Ira Gilford, was tired of designing cars. Special Deals; Categories.  He began producing the cars with assistance from fellow engineer Jack Ryan. This line was kicked off with the release of "Japan Historics", a set of five Japanese sports cars. Hot Wheels is officially introduced in 1968. 2016 lineup was similar to 2015 and 2014 in terms of segments, and the design of the card was overhauled. In 1983 McDonald's first released Hot Wheels in their Happy Meals and the same year the Hot Wheels production plant was moved to Malaysia. People from all over the world love collecting this toy and especially in the US it is an established hobby. History Hi curious! A few models included are Copper Stopper, 1970 Pontiac GTO, and Hammer Sled. An unknown number were made as test subjects and given to employees. For the first time, there are chase cars in the classics series. The series completely disrupted the whole industry for small die-cast car models from 1968 onwards, forcing the competition at Matchbox and elsewhere to completely rethink their concepts, and to scramble to try to recover lost ground. As the celebration of Black History Month begins, Hot Wheels is proud to recognize and celebrate the accomplishments and achievements of the trailblazers within the Black community who have paved … Also, add cool collectible toy cars and trucks to your collection, build your car wishlist, and earn points and badges.  It was speculated that the film will be released as a computer animated direct sequel to 2003's Keep track of your Hot Wheels diecast car collection and check out the new 2016 Hot Wheel cars online! Many Hot Wheels collectors have noticed in recent times that the US Basic mixes are more likely to have a Super Treasure Hunt in them compared to International Mixes. After the cars are no longer available at retail the cost can vary significantly. We are the longest running publication catering solely to the Hot Wheels® community. Some of the largest Hot Wheels collections are valued at over $1,000,000. We take a brief look at Hot Wheels History 1968. The music series features singers' and rappers' Ferraris, including Jamiroquai's Jay Kay's Black Enzo Ferrari. The code begins with a letter, followed by a two-digit number. Monster trucks: two words that spark images of giant, colorful, 1,500hp racing machines. 2 Hot Wheels truck at the Townsville Street Circuit. , In addition to the cars themselves, Mattel produced a racing track set (sold separately). Premiums and other special series lines often run later in the calendar year before changing production to the next year. Mattel established its most famous sponsorship, producing drag race sets featuring two real life funny cars – the Snake and the Mongoose. In this part, we are going to talk further in detail and in advance about the Hot wheels errors cars, because nowadays there are often the car toys lovers find out the broken or the wrong design of the car toys from hot wheels that are not supposed to happen. The year 1970 was a milestone in the history of Hot Wheels diecast with the introduction of the Snake and Mongoose cars along with Mattel's first promotional cars made for Jack in the Box and the Hot Wheels Saturday morning television show first aired. The initial prototypes of the Beach Bomb were faithful to the shape of a real VW Type 2 "bus", and had two surfboards sticking out the back window, in a nod to the VW's perceived association with the surfing community and the slang term for a person who spends much time surfing - a 'beach bum'. 15. via rebelscum.com . There were also some new mainline series introduced, such as Experimotors (cars with moving parts, or a secondary purpose), Holiday Racers (cars that have a holiday based theme), Factory Fresh (a series including newer, sometimes older castings with fabric painting) and Camaro Fifty (a series dedicated to the Chevrolet Camaro, and its 50th anniversary). Interest in the toys began to increase once again. The production of Treasure Hunts was limited and the selected vehicles featured real rubber tires, spectra-paint jobs and modified decos. FREE Shipping by Amazon. You’ll learn a lot about the history of Hot Wheels®, as well as get to see some amazing cars on your visit to The Children’s Museum. Most believe the collecting craze started with the Treasure Hunts in 1995. Models included the '69 Pontiac Firebird, a Meyers Manx dune buggy, and the Richard Petty '70 Plymouth "Superbird". This article is about the original toy line. Every year at least four more sets are introduced. © Copyright 2021 - HW Centric. The latest set with the Snake and Mongoose is in the Drag-Strip Demons lineup. Since then, more than thirty people have become the customers of the products. 2017 saw a major change in casting numbering. Those exceptions are mostly funny car castings where the same base was used with various different bodies over the years. Hot Wheels first got into the monster truck game officially around 1991, when they came out with the Bigfoot Champions line. These cars feature Real Riders rubber tires. Before 2013, all 12 Treasure Hunt cars of a year were released in both regular and super versions.  However the option expired and returned to Mattel. In 2012, Super Treasure Hunts came with special paint and wheels, but with series designation on the card. Read More: 12 of the Most Iconic Cars in TV History Of course, condition has a lot to do with how much any vintage die-cast car will fetch. The "Fat Daddy" Sizzlers (oversized bodies with huge tires) were introduced in 1973. For its 40th anniversary in 2008, Hot Wheels celebrated the making of its four billionth car with the production of a diamond-studded model worth US$140,000. Then, Hot Wheels made rail-type dragster versions of them, based on the actual funny cars and was featured in the Wild Wheelie Set. All Car Culture sets have five cars, and often have new castings created for the sets. For example, the Twin Mill, first released in 1969, still had a 1969 copyright date on 2019 mainline releases of the car. The Classics version of the Purple Passion was released with Real Riders tires at the San Diego Comic-Con. There were sixteen castings released on May 18, 1968, eleven of them designed by Harry Bentley Bradley with assistance from Handler and Ryan. Review Hot Wheels: Race Off release date, changelog and more. 2011 saw the release of 244 cars beginning with the 2011 New Car Series which includes the Lamborghini Gallardo LP570-4 Superleggera, Custom 2011 Camaro, and the DeLorean time machine from the Back to the Future series. Upon collection of all 4 vouchers, one was able to send away for a special 13th Treasure Hunt, a VW Drag Bus. The Elite Hot Wheels are 1:18, 1:43 and 1:50 highly detailed diecast; the majority of them being based on Ferraris. The date is usually the year before the car was first released, but not always. Various playsets and other non-car merchandise were also released this year. In 2012 popular vehicles like the Scooby-Doo Mystery Machine, Red Bird and green Minion Pig, KITT from Knight Rider and many more. The former were able to change color on exposure to hot or cold water, and there were an initial release of 20 different cars, available as sets of three vehicles. Licensed from Mattel Discover what over 12,500 subscribers world wide have, subscribe to the Hot Wheels® Newsletter! The style of the blister cards were changed again, depicting a city in the background of the car, thus emulating a "Hot Wheels City" theme. The idea of numbering a casting with a number corresponding to their own series was also aborted. What happened in the 1980s for Hot Wheels sent them in the path of what they are today. The Hot Wheels Collectors Club released a new, updated version of the Rear Loading Beach Bomb in 2002 as a limited edition. As all serious Hot Wheels collectors know, the key to becoming a Hot Wheels expert is knowing the name of the car and the year it was first introduced to … Sizzlers run on the regular "orange" Hot Wheels track, and Mattel created special race sets with U-Turns, multi-level spirals and loops to take advantage of the cars' electric motor. They had worked together at Ford designing cars. Hot Wheels Track Builder Unlimited Super-8 Kit. If the tooling for a car has a major change at some point in its life, the copyright date might be changed or amended to reflect the change. They were taken off the market after Mattel filed a lawsuit against Playing Mantis. Some of them include: HW Showroom, BMW (100th anniversary of BMW), HW Screen Time (Cars and characters seen on television, video games, and movies), and HW Snow Stormers. Market prices on RLBBs however, have easily reached the five-figure plateau, ranging from $70,000 to $120,000. There was also supposed to be a separate Mustang Funny Car (as listed on the blisterpack rear checklist) but this was apparently changed to a Plymouth Barracuda Funny Car during production. The highest amount paid for a Hot Wheels car (so far) was $72,000 in 2000 for a pink 1969 Volkswagen Beach Bomb. On January 30, 2003, Columbia Pictures announced they had gained exclusive rights to developing a feature film based on the toy line Hot Wheels with McG attached to direct. They're now divided into mini collections with their corresponding segments and their icons printed on the card. 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These date codes are more specific than the 3-digit codes as they indicate the day a car was made instead of just the week. In 1983, Chevrolet started to produce the all new C4 Corvette but had assembly line problems which pushed production back 6 months causing GM's Marketing Department to label all 1983s as 1984s once they got production perfected so it would seem to the public that the all-new C4 Corvette came out early rather than late.  After Mingay suffered serious facial injuries at the Detroit Belle Isle Grand Prix in 2016, Robby Gordon drove the No. The list of retailers includes Avon, Chuck E. Cheese, Dinty Moore, FAO Schwarz, Full Grid, General Mills, Getty, HEB, Hills, Hormel, Hughes Family Markets, JC Penney, JC Whitney, Kay-Bee Toys, K-Mart, Kellogg's, Kool-Aid, Kroger, Lexmark, Liberty Promotions (contracted the series of special models for Jiffy Lube and Penske), Little Debbie Snacks, Malt-O-Meal, McDonald's, Mervyn's, Otter Pops, Rose's Discount Stores, Shell, Target, Tony's Pizza, Toys-R-Us, Union 76, Valvoline, Van de Kamp's, WalMart, and White's Guide to Collecting, as well as several Major League Baseball franchises to name a few. For that year, each blister card had a 50th Anniversary logo. Since 2013, Treasure Hunts do not have the green stripe anymore; instead, the cars are recognizable with a "flame in a circle logo" on the vehicle and behind it on the card. History and Development of Hot Wheels It all started in 1968. Purchasing the four car sets and sending in the packaging backs plus a handling fee gave you the opportunity to collect the bonus cars, 1 each released for each quarter of the year starting in 1996 through at least 2000. Arguably the two dominant companies in matchbox-sized cars were now under one roof. Mattel stopped using special cards for all Treasure Hunts in 2013. Skip to main content Skip to main content Toggle navigation MENU Shop Star Wars Hot … Hot Wheels have a series called Hot Wheels Elite and Hot Wheels Mattel. Sales … The Elite versions are licensed by Ferrari. The success of the 1967 line was solidified and consolidated with the 1969 releases, with which Hot Wheels effectively established itself as the hottest brand of small toy car models in the USA. Mike Strauss has been called the father of Hot Wheels collecting; he has organized two collectors' events each year in some form since 1986. So, now that we're done with the brief history lesson, are you ready to read 15 interesting facts about Hot Wheels? The white enamel is a prototype and is extremely rare. Immerse yourself in Hot Wheels history by visiting the Sets & Cases Gallery at the official Hot Wheels Collectors website! Eric Tscherne and Fraser Campbell along with former designer Paul Tam's son, Alec Tam, joined the design team. Mattel released its first ever 3D CGI animated episodic television series called Hot Wheels Battle Force 5. 7 JR Motorsports car of Danica Patrick at Michigan International Speedway. The retail price of Hot Wheels cars has not changed since 1968. It is featured in four movies and many short segments where the drivers (old ones, gangs, like Teku, Metal Maniacs, the evil Racing Drones, and the stealthy Silencerz). I have been collecting and dealing in old Redline Hot Wheels since 1988. Hot Wheels is a brand of die-cast toy cars introduced by American toy maker Mattel in 1968. The roof was also cut away and replaced by a full-length sunroof, to lower the center of gravity. Hot Wheels® is the brand name of a line of miniature toy automotive vehicles in varying scales of actual size (predominantly racing cars), as well as modular racetrack sets and other accessories, manufactured since 1968 by Mattel.The miniatures are often licensed reproductions of actual production cars from both the mass-market and racing worlds, and are among the company's best-selling and best-known products. Hot Wheels’ 50th Anniversary year is on track to be our biggest growth year in the brand’s history. Featuring Hot Wheels cars in high-speed races, epic drifting, fearless stunts and more, these Hot Wheels videos and clips will get your engines revved. Hot Wheels Hot wheels history is extensive, as these classic miniature cars have been around since the late 1960s. They were very popular, however short-lived due to high production costs. After two slow years in 1972 and 1973, Elliot Handler and his team reinvented the pad printing process with more detailed graphics and brighter colors “Hot Wheels Flying Colors” which lead to a significant increase in sales. The date on the base of a Hot Wheels car (Example: ©2008 Mattel) is the copyright date for the casting of the car, not a production date or release year. A common car may sell for less than retail, while some of the more difficult cars can sell for many hundred or even thousands of dollars. Written by our chief archeologist, Bob Young recounts the inside story on becoming one of the most unique and successful collectors in the hobby today. The official website for your favorite Mattel toys and games including Barbie, American Girl, Fisher-Price, Hot Wheels, Monster High, MEGA, UNO, and many more!  On August 1, 2017, Lin revealed that the movie was still in development. In 2004, it released a 1/12 scale replica of the C6 Corvette. Throughout the month, we’ll be sharing the stories of the barrier-breaking Black race car drivers, prolific custom car builders, and world … being added to the logo even though it would be removed from the logo in its later versions. This program was originally launched to commemorate Hot Wheels's 50th anniversary. Both lines of vehicles were charged using the Sizzler Juice Machine or Power Pit. Several new wheel designs were also introduced in the 1990s. , As it turned out, the Hot Wheels brand was a staggering success. All of the shorts and previews of the movies were placed on a temporary website that was deleted shortly after the last movie. In some cases, Hot Wheels dies have been sold or acquired by other companies once Mattel has finished using them. The production of these is rumored to be greater than previous T-Hunts. The 'Redline Wheel ' was phased out, the 'Redline Wheel ' was phased out, with the Red and... S licensing contract with Ferrari expired with its last model the 2015 Ferrari! Wide have, subscribe to the entire car seal was added in the early introduced! And Quick-Tyme was still in development and replaced by another spin off named Scorchers event was the Whip Creamer year! Mark the event, but with series designation on the 198th day of the Twin Mill 15 beginning 2011! A gold logo on the tires hot wheels history badass of segments, and selected! Found in stores Street Circuit and 2014 in terms of segments, and the most epic races our... Is on track to be our biggest growth year in the industry standard 1/43, 1/24 and 1/18.. Whose mechanism has proven to be greater than previous T-Hunts were sold at Target.! And 1:50 highly detailed diecast ; the majority of those castings were designed Harry. Flame logo on the card for T-Hunts it consisted of four different chrome-plated, die-cast gold Corvettes with a,... 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