We’re in business to save our home planet. Bildcredit: bcorporation.net Die sogenannte B Corporation-Zertifizierung wird von der US-amerikanischen Non-Profit-Organisation „B Lab“ vergeben, die 2006 in Wayne, Pennsylvania, gegründet wurde und Niederlassungen weltweit betreibt. They embrace risk and act to protect and restore the stability, integrity and beauty of the web of life. They seek not only to do less harm, but more good. To formalize these efforts and legally preserve our values in Patagonia’s business framework for the future, we became a B Corp in December 2011 with certification from B Lab. Step 1. Click into a Impact Area to see topics covered in each. Patagonia is a shining example of how B Corps and companies striving for certification—or just intent on improving the world—can excel in all facets of social change. A representative for Patagonia confirmed it has recently changed its policy, but declined to say exactly when this change happened. Patagonia is a B Corporation, a class of companies set up to eschew traditional accountability solely to shareholders, in favor of a more diffuse and inclusive set … Schäden durch Abnutzung und Verschleiß reparieren wir gegen eine angemessene Gebühr. There are more than 3,000 Certified B Corps — think Ben & Jerry’s, Dr. Bronner’s, Allbirds, Danone North America and Patagonia — spanning 150 industries and 70 countries. B Corp - Patagonia NZ B Lab is a nonprofit organization based in Pennsylvania that certifies B Corporations, in the way TransFair certifies Fair Trade coffee or USGBC certifies LEED buildings. Compare; Step 3. Patagonia, Inc. is an American clothing company that markets and sells outdoor clothing. The B stands for “benefit,” and refers to benefiting workers, the community and the environment. You must have JavaScript enabled to use this form. Wir tun unser Bestes, um Bestellungen innerhalb von 1-2 Werktagen zu bearbeiten und zu versenden (montags bis freitags, außer an Feiertagen). We aspire to make the best products for the most committed athletes, all the while trying to minimize our impact. The individuals holding the $114 billion purse strings of “impact money” broadly share this view. The signal generates instant branding, internal cohesion, consumer enthusiasm and links to a vibrant national B Corp network that brings in more than $4.5 billion in revenues. But they recognize that this is not enough. Falls du mit einem unserer Produkte unzufrieden bist oder wenn es deine Erwartungen nicht erfüllt, bringe es zu deinem Händler zurück oder wende dich an Patagonia. “Benefit corporation legislation creates the legal framework to enable mission-driven companies like Patagonia to stay mission-driven through succession, capital raises, and even changes in ownership, by institutionalizing the values, culture, processes, and high standards put in place by founding entrepreneurs.”, Ships from our warehouse the following business day. Patagonia has a passion for the outdoors. In addition a B Corp must pay an annual fee based on revenues, biannually complete a B Impact Report (a lengthy questionnaire that measures social and environmental impact), meet B-Lab’s comprehensive social and environmental performance standards and make that B Impact Report public, in order to receive the certification from B Lab. Status. For-profit firms face legal pressure to forgo social goals in favor of maximizing profits. The challenges faced as a society require leadership. Improve; Case Studies; About. With a score of 80.4 , we’re confident we’re on the right track, but we also see a lot of room for improvement. READ MORE keyboard_arrow_down. Patagonia was the first California company to sign up for B certification, in January, 2012, joining over 500 certified B Corporations in 60 different industries. Here is the company’s statement: “Our corporate sales program manages Patagonia’s sales to other companies, non-profits and other organizations. Current law requires corporations to favor the financial interests of shareholders over the interests of workers, communities and the environment. Patagonia itself is a B Corp and some financial and technology firms also have that status. Additionally, companies can earn further points if their overall business model can be shown to create positive social and environmental impact as well, qualifying the company for specific Impact Business Model points. Wir werden es reparieren, umtauschen oder den Kaufpreis erstatten. Making the best product matters for saving the planet. In cases where a question is not applicable, the potential points available for that question are instead earned based on the performance of the company on the other topics relevant to the stakeholder and summed up as "N/A points." Patagonia, Ben & Jerry’s, Ella’s Kitchen, Propercorn and Allbirds are all B-Corps. In this sit-down, Patagonia’s Ryan Gellert talks about the company’s mission to eliminate waste, investing in innovation and its honest approach to measuring progress toward sustainability. Once they identify a problem, they act. Among the most direct ways they can limit ecological impacts is with goods that last for generations or can be recycled so the materials in them remain in use. Their success—and much of the fun—lies in developing new ways to do things. Cause no unnecessary harm They know that their business activity—from lighting stores to dyeing shirts—is part of the problem. The B Impact Assessment is customized to a company's size, sector, and geographic market. Every year, B Lab recognizes the top-performing B Corps creating the greatest impact through their businesses. This additional transparency may cover participation in a controversial industry, information shared on the company’s Disclosure Questionnaire, or simply a company’s relationship to a larger complex entity. Public companies and wholly-owned subsidiaries are required to make their full B Impact Assessments transparent to achieve B Corp Certification. To see topics covered in each they seek not only to do harm! 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